A Data-Driven Approach to Mobile-Friendly Websites
Written at 07 October 2015 09:44 by Stefan Materzynski
Have you ever considered that 64 % of Americans own a smartphone and 85 % of Americans at age 18-29 are smartphone users? It means that more and more often your potential lead uses mobile devices; for example a smartphone, tablet and even smart TV as their primary means of accessing the website. If you are aware of this fact, you know what to do. You have to redesign your website to make it mobile-friendly. It is a total must-have if only you want to attract your potential customers’ attention.
Website redesign – the base of your success
According to the “Data driven approach to website redesign” research, which is devoted to reveal the preferences of the website visitors, many visitors of sites, who use mobile devices, complain about too little text or awkward placement of links and buttons. They have to cope with them by zooming the text or tapping on the buttons. They have no time to do that. They feel livid and screwed by you, so they quickly leave your website. Thus, you miss your potential customer. Poor experience associated with your website means your business or brand is held in disrepute, and it is very difficult to change it. So do not wait! You have not got a moment to lose. It is high time for website redesign!
Why should you redesign your website?
Only one way to have mobile-friendly site
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